Head of Marketing & Vice President of Communications
John Goodwin serves as the Head of Marketing and Vice President of Communications for the Weather Channel television network. In this role, John oversees all marketing and internal and external communications strategies across the company. These efforts include all corporate and TV-related media, public affairs, and social media.
He joins the company from The Herald Group, a public affairs firm in Washington, D.C., where he served as Vice President and guided the strategic communications efforts of major corporate and political clients. Prior to that, John served three U.S. Congressmen in various roles including chief of staff and communications director. John brings almost two decades of media relations, crisis communications, social media, branding, grassroots, policy and political experience to lead The Weather Channel’s communications efforts.