September — 2008

Viewership Milestone: More Than 98 Million Households

Viewership Milestone: More Than 98 Million Households

The new TWC HD Studio opens. In September, The Weather Channel Companies is purchased by a consortium made up of NBC Universal and the private equity firms The Blackstone Group and Bain Capital. 

Innovation: Video advertising is available on mobile web.

Innovation: WSI launches TruVu Max, offering next-generation weather graphics to media broadcasters nationwide

  • HD Studio Photo, 2008